Catherine Jefferies began Yummy Bubby as a healthy, baby food business that delivered nutritious meals to mums around the East Coast of Australia. Yummy Bubby has now developed to become on online information resource and blog, for parents of children aged 0-18 years. 

Catherine is the editor and founder of Yummy Bubby. She lives in the Eastern Suburbs of Sydney with her young daughter Siena, who is now 6 years old and who is slowly, but surely asserting herself in the household.

Catherine currently spends much of her time picking up pink pieces of plastic and miniature clothes, bags, hats, phones and shoes. For the uneducated, this is called a 'Barbie Explosion' and occurs naturally at least once a day at home...